Huobi HTX partners with World Liberty Financial to support USD1 loyalty program

HTX becomes inaugural partner of World Liberty Financial USD1 Rewards Program

On August 7, cryptocurrency exchange HTX officially announced a partnership with World Liberty Financial (WLFI), becoming one of the first key partners in the USD1 Rewards Program. This initiative is the world's first rewards program specifically designed for the USD1 stablecoin, aiming to drive the adoption and development of the stablecoin ecosystem through innovative incentives.

As one of the first exchanges to partner with WLFI, HTX not only became the first global exchange to list USD1 but also reaffirmed its leadership in building a user-centric, compliant stablecoin ecosystem. This collaboration highlights HTX’s strategic commitment to advancing innovation and mass adoption in the crypto industry.

Sun Yuchen, Global Advisor at HTX, said: “We firmly believe that stablecoins will play a central role in the future of digital finance. HTX is honored to support the growth of USD1 and participate in this groundbreaking rewards program. As stablecoins increasingly become foundational to global transactions, payments, and on-chain ecosystems, we will continue promoting their widespread adoption through secure and reliable trading services, deep strategic partnerships, and forward-looking initiatives.”

About WLFI and USD1

World Liberty Financial (WLFI) was founded by U.S. President Donald J. Trump (Honorary Co-Founder), Steve Witkoff (Honorary Co-Founder), Eric Trump, Donald Trump Jr., Barron Trump, Zach Witkoff, Alex Witkoff, Chase Herro, and Zak Folkman. It is a fintech company that combines digital asset innovation with American values and economic sovereignty. With deep connections to U.S. political circles, WLFI is leading the establishment and development of a global stablecoin framework.

The flagship product, the USD1 stablecoin, exemplifies high compliance and financial transparency. USD1 is fully backed by short-term U.S. Treasury bonds, U.S. dollar deposits, and cash equivalents. Reserves are strictly supervised by WLFI to ensure the coin maintains a 1:1 peg with the U.S. dollar at all times. Leveraging institutional-grade reserve mechanisms and trusted custodians, USD1 aims to become a key underlying asset in digital payments, trading, and DeFi ecosystems.

Highlights of the USD1 Rewards Program

The USD1 Rewards Program brings traditional loyalty models—commonly used in airlines, hotels, and credit cards—into the cryptocurrency space for the first time, offering tangible rewards to stablecoin users and recognizing their support and participation in the decentralized finance future.

On HTX, users can participate in the program and earn reward points by trading USD1 trading pairs, holding USD1 assets, or staking USD1.

Future Outlook

HTX will collaborate with WLFI and other industry leaders to promote the growth of the USD1 stablecoin ecosystem. This partnership marks another significant milestone in HTX’s journey to deliver secure, innovative, and user-focused crypto products to users worldwide.

More details about the rewards program will be released in due course. HTX will continue working alongside WLFI and other partners to build a more open and inclusive stablecoin ecosystem — where every point represents a critical step toward the future.

About HTX

Founded in 2013, HTX has evolved over 12 years from a cryptocurrency exchange into a comprehensive blockchain business ecosystem encompassing digital asset trading, financial derivatives, research, investment, incubation, and more.

As a leading global Web3 gateway, HTX adheres to a development strategy centered on global expansion, ecosystem prosperity, wealth creation, security, and compliance, providing comprehensive, safe, and reliable value and services to cryptocurrency enthusiasts worldwide.

To learn more about HTX, visit https://www.htx.com/ or HTX Square, and follow us on X, Telegram, and Discord. For further inquiries, please contact [email protected].