MemeCore Launches PoM On-Chain Incentive Structure: A Turning Point for Meme Coin Market Toward Long-Term Growth?
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MemeCore Launches PoM On-Chain Incentive Structure: A Turning Point for Meme Coin Market Toward Long-Term Growth?
If consensus is the foundation of money, perhaps memes deserve a redefinition.
Navigating Web3 tides with focused insightsAuthor: ChandlerZ, Foresight News
Meme coins have historically been one of the most watched yet easily overlooked asset types in the crypto world. On one hand, they often quickly ignite market enthusiasm with low barriers to entry, driving surges in trading volume within short periods. On the other hand, most meme coin projects have extremely short lifecycles, lacking deep governance logic or value backing, ultimately becoming disposable commodities within speculative cycles.
Against this backdrop, MemeCore has announced the launch of its "Proof of Meme (PoM)" mechanism, combined with its new-generation meme economic model—the "Meme 2.0" vision—to open a completely new development path for the meme coin ecosystem. Unlike traditional meme projects that lean toward speculation and short-term pumps, MemeCore’s core goal is to transform memes into “sustainable cultural capital,” using a systematic on-chain incentive model to drive an expandable participation network among creators, communities, and protocols.
The Short Lifecycle Dilemma of Meme Coins: Fleeting Consensus, Interrupted Culture, and Depleted Incentives
The formula behind viral meme coins has always been clear: leverage internet jokes, memes, and trending symbols to rapidly stir market sentiment and achieve high trading momentum. However, the essence of this mechanism is attention as fuel—once that attention burns out without follow-up mechanisms, it quickly turns into sell pressure, causing community activity to plummet and preventing most projects from evolving further.
A more critical issue is that past meme coin projects have largely failed to offer creators, spreaders, and ordinary holders sustainable paths for value participation. With dissemination efforts disconnected from asset returns, and cultural contributions lacking positive incentives, genuine content contributors are often marginalized, while control shifts to early large holders and secondary market manipulators.
Therefore, the problem MemeCore aims to solve is not “how to create the next trend,” but rather how to provide ongoing motivation for participants in the meme ecosystem, enabling content accumulation, incentive loops, and virtuous value cycles.
Meme 2.0: Transforming Cultural Influence into On-Chain Economic Power
MemeCore’s proposed "Meme 2.0" concept is not merely an extension of traditional meme mechanics, but a dual shift in narrative and model. It positions memes as collaborative, value-adding cultural assets rather than one-time emotional outlets. Its core idea is simple: if memes can generate resonance, they should have channels for rewards; if dissemination holds value, it should be recognized and rewarded on-chain.
This vision relies on infrastructural support. Rather than deploying on third-party public chains, MemeCore has independently built a Layer1 network natively equipped with incentive mechanisms, asset minting, and smart contract interaction capabilities. This strategic decision reflects a clear intent: to elevate the integration of cultural content and on-chain incentives from an external add-on to a native protocol-layer function.
Its EVM-compatible tech stack lowers the barrier for developers and projects to migrate, while the MRC-20 standard—specifically designed for meme assets—enables tight coupling between meme content and asset behavior. This enhances asset expressiveness and lays the groundwork for meme composability and ecosystem evolution.
PoM Mechanism: Driving Participation Through Staking, Sustaining Culture Through Rewards
The PoM mechanism is the core engine powering the MemeCore ecosystem, designed to connect meme dissemination, asset value, and community participation through aligned incentives. Under PoM, creators, holders, and validators are no longer isolated actors, but collaborators in transforming cultural recognition into network权益.
PoM Staking: A Consensus Mechanism Where Behavior Drives Rights
Within the MemeCore network, PoM Staking is the most fundamental and crucial incentive layer. Users can stake not only the platform’s native token M, but also MRC-20 meme coins approved under the PoM framework. This design significantly broadens staking participation, allowing various meme projects and their communities to engage in block production and network governance via token staking and validator interactions.
For holders, PoM Staking offers a Delegation model. Users holding a PoM-approved meme coin can delegate their tokens to specific validators and proportionally share in the block rewards earned by those validators. This means the more active a project owner or community member is, the more voting power concentrates around certain nodes, increasing their validator’s chance of producing blocks and gaining influence—creating a complete loop of “content spread → node empowerment → value reward.”
PoM eligibility is not permanent. If a meme coin fails to meet MemeCore’s minimum standards in reach, community activity, or contribution metrics, its PoM status can be dynamically revoked. This dynamic mechanism ensures efficient allocation of incentive resources and sustains overall ecosystem vitality.
Meme Vault: An Endogenous Incentive Pool for Every Meme Project
On the MemeCore mainnet, every Meme coin issued via the MRC-20 standard automatically generates a Meme Vault. Traditional meme projects often fade after initial fundraising, struggling to sustain narratives, organize communities, or reignite content creation. MemeCore seeks to break this industry fate by providing growth buffers for every promising meme project.
Resources held in the Meme Vault are primarily used to incentivize content creators, active community managers, and ecosystem engagement. For example, if a project’s community consistently produces cultural content and drives meme virality post-launch, its Meme Vault will release resources according to preset distribution rules to reward creators and key participants.
This allows projects to move beyond reliance on airdrops or speculative hype for attention, instead building an operational model where “content is asset, participation yields returns,” driven by mid-to-long-term incentives from the Vault.
Viral Grants Reserve: Cyclical Co-Creation Support for Meme 2.0 Projects
In each Epoch on the MemeCore network, 10% of validator block rewards are automatically allocated to the Viral Grants Reserve. These funds are dedicated to supporting creative activities, secondary dissemination, and community collaboration for Meme 2.0 projects. Unlike the project-specific Meme Vault, Viral Grants operate in a more open manner, available to outstanding meme projects and individual creators across the entire network.
Notably, not all projects qualify for Grants. MemeCore has established a specialized "Meme 2.0 Standard" to assess whether a project has the potential for sustainable cultural output and dissemination. Only projects meeting this standard are eligible to apply for periodic Grant allocations. This threshold ensures public incentive resources are directed toward truly impactful and creatively vibrant sources.
In the future, detailed criteria will be gradually released under community governance, with resource distribution pathways guided by community voting mechanisms.
MRC-20 and the M Token Economy: The Asset Carrier and Liquidity Bridge for Memes
In terms of on-chain standards, MemeCore has tailored the MRC-20 standard specifically for meme assets. While maintaining compatibility with ERC-20, it enables deeper integration with the PoM system. Each MRC-20 asset can natively incorporate Vault binding, propagation tracking, and community governance access, enhancing the governability and ecosystem belonging of meme projects.
The M token, serving as the value anchor of the MemeCore ecosystem, fulfills multiple roles:
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Registration and governance collateral for launching meme projects;
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Primary distribution medium for PoM incentive pools;
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Credential for staking and community voting;
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Payment method for ecosystem services and NFT redemptions.
This value system, rooted in cultural behavior incentives, gives M a distinct cultural circulation attribute unlike traditional utility tokens.
From Hype to Cultural Capital: Is the Upgrade Path for Meme Coins Viable?
The interplay between the PoM mechanism and the Meme 2.0 vision is fundamentally an answer to the question: “Can meme coins exist sustainably?” MemeCore attempts to extend the lifecycle of meme coins through clear incentive tools, participation logic, and dissemination mechanisms, deepen user and community engagement, and convert cultural output into participatory value.
This endeavor is far from easy. The essence of memes is informal, context-free, even anti-authority, whereas mechanism-building demands rules, measurement, and boundaries. This inherent tension means the success of PoM will heavily depend on community acceptance of incentive tools and the availability of rich, creative content to sustain them.
Moreover, the PoM mechanism is still in its early stages, and its long-term effectiveness remains to be validated by the market. Yet one thing is clear: it presents the first experimental direction for sustainable operation of meme coins.
If Consensus Is the Basis of Money, Perhaps Memes Deserve a Redefinition
As Web3 moves toward mass narratives, the boundary between culture and assets is blurring. For a long time, meme assets in the crypto market have been seen as symbols of speculative bubbles. Yet, if we reframe memes through the lens of cultural participation and incentives, they are essentially a decentralized form of consensus generation. When such consensus can be clearly measured, incentivized, and shared, it may escape the old fate of “pump and dump,” evolving into living network cultural capital.
What MemeCore proposes through the PoM mechanism is precisely a way for memes to “survive.” It does not expect meme coins to become stablecoins, DeFi protocols, or infrastructure networks, but aims to shift memes from being “the end point of attention” to becoming “gateways for cultural collaboration.”
What Meme 2.0 and PoM attempt is to transform cultural expression into economic collaboration, dissemination into incentive channels, and short-term attention into long-term network effects. They pose a new question for the crypto industry: if culture itself can generate value, then it deserves its own blockchain consensus and resource allocation logic.
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